A few weeks ago I embarked on another journey into New York City to look at possible party venues. My friend Emily (who runs Hot Rabbit and is my co-producer in the new Sweet Fox / Rebel Cupcake joint venture into First Thursday awesome) took me to a couple of places she was excited to produce at. First stop was the Manderlay bar at the McKittrick Hotel. “You know, the Sleep No More venue,” she said.

At this point, the only thing I knew about it was that my dear friends Miriam and Victoria were planning to go and had told me their understanding of the show. Experiential theater, where you arrive at a reservation time and are unleashed into a world created to support a play loosely based on Macbeth. I knew you could walk around the sets, open drawers, read books and that it was an interesting place to roam. Every now and again you would see actors performing a scene and you follow them from room to room piecing the story together yourself. And that it is impossible to see the whole thing in one visit.